Trends


Trend research women’s wear

  • Trend scouting with store check nationally and internationally,
  • analysis of the international women’s wear shows, fashion & lifestyle magazines and the specialist press.

 

Trend forecast women’s wear

  • For many years a regular member of the VDMDs Trend Research Team.

Own, early trend statement for women’s wear:

  • Styling
  • Silhouettes
  • Colours
  • Topics
  • Qualities (fabrics, leather, ...)
  • Details

 

Trend presentations

  • On behalf of the VDMD at trade shows, fashion schools and at universities.
  • On behalf of customers

 



The key is not to predict the future,

 

but to be prepared for it.

 

(Perikles)